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WWDC and the iPhone SDK
At MacWorld 2008, Steve Jobs made some important announcements. One of the new products he introduced was Time Capsule. Today that product finally became available, just in time to match the announced product availability date (end of February).
What is really weird for us old timer Apple followers is that in timeframe between MacWorld and the launch of Time Capsule, many new Apple products that were not announced at the expo have also be released. In fact the list is quite long and includes many major launches such as Aperture 2.0 new Mac Books and Mac Book Pros, and a new 16GB iPhone to name a few.
It is clear that Apple has decided to launch new products as they become available and not wait for events such as WWDC or MacWorld expo to announce them. This makes a lot of business sense, as conventions have become a thing of the past and increased competition does not allow for product launch delays that may give competitors an edge.
I am not really sure how this will impact WWDC though. This is a very special event that is crucial to Apple success. It is imperative for them to demonstrate year over year increased attendance and without the buzz of new product releases and no new OS version in sight, this is probably a difficult task for the organizers. That is why I am quite certain that this year crowd drawer will be the iPhone SDK. We may see some preview of the SDK next week along with some nifty demo applications at Apple’s roadmap event but it is clear that both the full SDK and the enterprise features mentioned on the invitation will not be available immediately. This meeting will probably be an opportunity for Apple to apologize for the delay while demonstrating solid progress. It will also be a great occasion to announce the dates of WWDC and generate hype for the event.
March 1st, 2008 at 2:10 am
Does this mean we can stop hacking and bricking our iphones now? Or will it still be all locked down?